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Case Study:
AKT

How AKT scaled from £2m to £15m

Growth only works when supply can keep up. IMPACT EVOLVE helped AKT plan and execute the restructure required for global expansion.

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The situation

The brand was ready to scale. The supply chain wasn’t.

  • 10-person startup scaling fast, without senior ops leadership
  • Best-sellers constantly out of stock, with 4-month lead times
  • Founder stretched across product, finance, and daily operations
  • Global ambition, before the systems and partners were ready
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What changed

The supply chain held, even when demand surged overnight.

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  • £2M → £15M revenue

    Scaled revenue in two years, supported by a supply chain built to handle growth.

  • 4 Months → 48 Hours

    Effective lead time reduced by restructuring where risk was held.

  • US launched in 6 weeks

    International launch delivered at speed, landing ahead of Black Friday with no operational failure.

  • 4 territories live

    UK, EU, USA, and Australia enabled through global 3PL scoping and go-live delivery.

Why this worked

  • We fixed supply while the business was still growing
  • Manufacturing, planning and fulfilment were treated as one system
  • Capability was built inside the team, not left with consultants
  • Decisions were made close to the work, not from a slide deck

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